Go get 'em. By Big Cartel.

Goodbye 2011. Hello 2012.

The start of the year is a fun time to reflect on the year that passed, and my what a year it was. 2011 was our sixth year in business, and by far the biggest and best year we’ve ever had.


Our amazing community of independent sellers hit a couple mind-blowing milestones in 2011. First, a little over a year after hitting our 100,000 store mark, we’re now about to open our 200,000th store. 200,000! That’s enough to fill Wembley Stadium twice, and still have people partying in the parking lot.

Second, and even more impressive, is what those stores were able to accomplish. Collectively our stores did nearly $100,000,000 in sales in 2011. That’s huge! That’s more than some entire countries make in a year. (okay, really small countries)

Needless to say, we’re amazed and inspired by our growing community of artists, and we’re so proud to play a small part in the overall #ShopIndie movement. We look forward to working with many more of you in 2012.


2011 was also our most prolific year yet for new features and improvements to our service. From our new Facebook app, to improved discounts, new currencies, product options, and more, we’ve worked hard to make Big Cartel the best tool in the world for artists.

We’re not stopping there. We’ve got some huge plans for 2012, including a few things we’ve been working on for a long time that we’re just about ready to show off. We can’t spill the beans on everything just yet, but we think you’ll love what’s in store. (pun intended?)


Our team added a few new faces in 2011 as well. We’re now up to 11 people, spread across the US, and we’re looking to add a few more in 2012. Hiring is a slow process for us because we’re very picky about who joins our small team, and it’s important that we find other artistically minded people that can get behind what we’re doing. If you’d like to join us, don’t be shy!

Another big step for us in 2012 is the construction of our new office in the heart downtown Salt Lake City’s art district. In the past we’ve all worked remotely, communicating through email and chat, but we’ll soon have an official Big Cartel headquarters where our SLC-based folks can work, and the rest of our team can visit.


Special thanks to all of our wonderful sellers on Big Cartel. We try to put as much love and sweat into our business as you do into yours, and we can’t wait to see where 2012 takes us all.