Black Friday Recap

Black Friday Recap

This last holiday sales weekend was a huge success. The week surrounding Black Friday, Small-business Saturday, and Cyber Monday makes up a big part of the annual sales for most stores, and has become a very important event for small shops. This holiday season was one for the record books: Big Cartel shops processed almost 214,000 orders and sold a combined $12,000,000 worth of unique gifts!

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Our support team, while technically off for the Thanksgiving holiday, still took to the internet and worked through nearly 600 emails that weekend, and nearly 600 more come Monday morning. It was a busy weekend for our shops, and while we did have a few minor issues, we’re happy with how smoothly things went, and we’re excited to implement some tech improvements to be even better equipped next year.

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The holidays sales aren’t done yet, and while the chaos continues, we’ll do everything we can to help champion your cause, encouraging customers to continue to shop independent through our Gift Guide, our #ShopIndie campaign, and even a local Pop-Up shop where 100% of the sales go back to the artist. And since we know you’re not ready to take a break yet, we’ll keep you organized through the rest of the holiday rush season with our handy calendar. Thanks for all the hard work and enjoy the holidays!

10 December 2014

Words by:Sarah Anderson

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