Big Cartel or Etsy?

We often see headlines like “Big Cartel vs. Etsy” or people asking “Should I use Big Cartel or Etsy?” It’s a good question.

To tell you the truth, we’re fans of Etsy as well. They’ve done a lot for the handmade world and provide a great tool to help you make money following your passions. We’ve even heard from many sellers who use and enjoy both services, but here are a few reasons you might consider using Big Cartel for your store:

Lost in the crowd?

Community marketplaces like Etsy and eBay are essentially one giant shopping cart, with products from hundreds of thousands of sellers all under one umbrella. It can be a great way to get your products thrown in the mix, but it’s very difficult to establish your own unique brand, and very easy to get lost in the crowd.

Your own store

Big Cartel is all about each individual artist, and we give you the keys to your own store. You are free to customize it any way you’d like, from colors, to graphics, and even your own custom domain name. Think of it as having your own boutique shop in SOHO versus a booth at a craft fair.

Keep in mind that it can take a little longer to build your traffic and customer base away from a community marketplace, but once you do you’re no longer sharing them with your competition.

Sell anything

You can sell anything with Big Cartel. From handmade to vintage, digital products to rare vinyl toys - Big Cartel supports artists and DIY entrepreneurs making money doing whatever it is they love doing.

Simple fees

This is the easy part - one flat monthly fee. We don’t take a cut of your sales and we don’t expire your listings, no matter how much you sell. Just pick the number of products you want, and you can always move up or down if you need to. No surprises.

No customer membership required

What if every time you bought something from a brick and mortar store they made you become a “member” first? You’d probably be annoyed, and we think the same thing applies online. With Big Cartel, your buyers don’t need to sign up for anything, they can just buy your product directly from your store and go about their day. This also keeps their order history private, as it should be.

Direct communication

Fans can contact you directly through your store’s contact form. No separate inbox, no forwarded conversations. Questions and compliments go straight to your email and you can respond directly to customers.

You’re in good company

Big Cartel has a growing community of over 500,000 artists making it on their own. If your end goal is to build a unique brand that allows you to make money doing what you love, at some point you’ll need a personal storefront to help you step confidently onto that stage.

All the tools you need

Big Cartel gives you all the tools you’ll need to build your store and track your progress along the way. We have built-in tools for product management, promotion, search engine optimization, customization, and all kinds of statistics. Plus, with our friendly support team, and a vibrant help area, Big Cartel gives you everything you need to get out there and do it on your own.

Ready for the next step

If you’re ready to take your business to the next level and establish your own unique presence online, why not take Big Cartel for a spin? You can sign up for a free Gold account and kick the tires for as long as you’d like. After that, upgrading is simple if you think we’re right for you. Start your store today.